Baldwin Wallace University Programs

BW's dynamic management program prepares you for an ever-changing business environment. 

Management and Innovation

School of Business

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School of Business
(440) 260-4000



Personnel. Projects. Strategic policy. Businesses and organizations benefit from leaders with strong communication, managerial and analytical skills.

BW's management and innovation program is a dynamic major that prepares you for today's ever-changing business environment. You'll learn effective techniques for managing people and producing organizational efficiency through leadership, project management and strategic planning.

Well-respected among business professionals, BW's management and innovation program combines theoretical knowledge and experiential opportunities. You'll learn from faculty who are scholars and practitioners. They'll share professional insights derived from decades of corporate, government and nonprofit experience.

Real-world experience is key. You can intern in nearby Cleveland and beyond. A global business community, Cleveland is home to Fortune 500 companies, renowned medical centers and government offices.


  • Production manager
  • Operation analyst
  • Buyer
  • Purchasing agent
  • Management analyst
  • Property manager
  • Risk manager


A comprehensive program, management and innovation is offered as a major and minor. It combines strong theoretical knowledge with dynamic experiential learning to give you insights, strategies and professional practices you can readily apply to real-world situations.

The management and innovation major prepares students to:

  • Recall business terms, concepts, and principals and effectively communicate these, through both oral and written means, using the language of business
  • Utilize critical thinking skills to analyze information and produce improved business decisions and generate effective recommendations for better course of action or opportunity for improvement
  • Demonstrate relevant application of business knowledge
  • Exhibit high standards of ethical awareness and conduct and recognize ethical issues businesses/people face in today’s world
  • Demonstrate an understanding of the core management concepts in the context of modern organizations
  • Analyze management problems using tools, techniques, and theory commonly used by management professionals
Course Catalog

Course Descriptions

Course descriptions, requirements for the major and additional information can be found in the University Catalog.


Our world-class faculty will help you tailor your educational experience to your personal and professional goals. Small class sizes and an 11:1 student-to-faculty ratio offer exceptional mentoring opportunities with BW professors.

Experiential learning bridges classroom study with real-world opportunities. You can enhance your studies through internships, fellowships, study abroad and a variety of co-curricular and other learning opportunities.

View all business student organizations and experiential learning programs.


Baldwin Wallace has long championed the success of its students. Evidence of this can be seen in the extraordinary achievements of its alumni spread throughout the United States and the world.

Eighty-eight percent of BW management and innovation graduates from the class of 2017 reported being in rewarding jobs or in graduate school within six months of graduation.

James FirakJames Firak ’16 is digital marketing associate at Fathom Marketing in Valley View, Ohio. Leveraging a comprehensive marketing curriculum and internships, he specializes in search engine optimization and works with clients in higher education. The North Ridgeville, Ohio, native was introduced to Fathom at a BW Career Services event.

Martina OlekslakMartina Oleksiak ’15 is international business process analyst at Vitamix Corporation in North Olmsted, Ohio. Studying management has given the Nienburg, Germany, native the knowledge to contribute to discussions at various levels. She is pursuing a Master of Professional Studies at Fort Hays State University.

Steven VaccaroSteven Vaccaro ’15 is area sales manager at Flexjet Private Aviation in Richmond Heights, Ohio. The ongoing support of BW Career Services has been key to his post-graduation success, enabling him to interview with confidence for a wide range of positions in the field. Steven is from Euclid, Ohio.

Sarah GuentherSarah Guenther ’14 is healthcare management recruiter at Clinical Management Consultants in Cleveland. As a management major, the Mentor, Ohio, native interned at the Cleveland Clinic and University Hospitals, developing the knowledge and interpersonal skills to land a full-time position upon graduation.



Lori Long headshot

Burton D. Morgan Endowed Chair in Entrepreneurial Studies
Ph.D., Kent State University

Lori Long

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Full-Time Faculty

John Fuehrer
Associate Professor
MBA, Baldwin Wallace University

David Krueger
Ph.D., University of Chicago

Susan Kuznik
Interim Dean, School of Business
DBA, Cleveland State University

Lori Long
Burton D. Morgan Endowed Chair in Entrepreneurial Studies

Ph.D., Kent State University

Ven Ochaya
Ph.D., University of Massachusetts Amherst

Mary Pisnar
Chair, Management and Leadership
D.B.A., Cleveland State University

Angela L. Planisek
Assistant Professor
Ph.D., Kent State University

Lori Radulovich
Associate Dean, Undergraduate Business Programs
D.B.A., Cleveland State University

Dale Sheptak
Associate Dean, Graduate Business Programs
Associate Professor
D.S.Sc., University of Leicester

Param Srikantia
Ph.D., Case Western Reserve University

Adjunct Faculty

Lynda Carter
MBA, Baldwin Wallace University